SEO Expertise
Patrick LaJuett — SEO Experience
My SEO journey started in the early 2000s when I launched my graphic design business. Out of necessity, I taught myself to write content and code. I got hooked on SEO when my small website started to outrank national ad agencies. I've been obsessed with search optimization concepts and techniques ever since.
Over the past two decades, I have honed expert SEO and content marketing skills. I have worked on hundreds of websites, including digital marketing campaigns for Fortune 500's. My clients have come to trust me as a go-to source for both on-page SEO and organic traffic growth.
I primarily focus on understanding the "content experience" and working to improve it. Content experience is the environment in which content exists, how it's structured, and how it compels audiences to engage. This approach helps brands create better relationships with their audiences.
SEO Acumen
Degrees in both IT and Visual Communications
20+ years of search engine optimization experience
Broad knowledge of technical SEO
Proficient content creator with hundreds of blog posts, press releases, and pages published
Intimately familiar with Google's Search Console and Google Analytics
Proficiency in HTML, JavaScript, .NET, CSS, WordPress, and Google Sites
Experience managing complex, large-scale SEO efforts for large consumer brands
Project management experience in fast-paced environments
Experience with both B2B and B2C marketing
Effective, efficient, and clear cross-functional communicator
Laser-focused on creating websites with legitimacy and ranking power
Technical SEO Focus
Keyword planning
Lead generation
Click-through conversions
Holistic digital marketing strategies
Brand building and awareness
Expertise, Authoritativeness, and Trustworthiness (E-A-T)
Page speed optimization
Content experience analysis
User experience analysis
SEO Pro Tip
When creating content for a website, focus on what's most helpful to your users and provide sufficient value for whatever the topic might be.